El Set Somaya is a restaurant/kitchen brand with an identity that blends authentic Egyptian character with a modern touch. The visual system was built around a clear Arabic logotype, calm and balanced color choices, and practical brand applications ready for everyday use such as menus, business cards, packaging/product labels, staff uniforms, and branded merchandise. The identity concept also extends to the physical space, with an overall look-and-feel direction for the restaurant interior and customer experience.